SEO and AI Search Optimisation for B2B and Industrial Companies in Asia
Your buyers now research suppliers on Google and in AI assistants such as ChatGPT, Gemini and Perplexity.
We make your website easy for both to find, understand and cite, and we turn that visibility into qualified enquiries.
Foundcoo is a Hong Kong-based digital marketing agency (Foundcoo Ltd) working with B2B companies across Hong Kong, Singapore and Southeast Asia.
Our SEO service combines technical SEO, on-page optimisation, content and link building with answer engine optimisation: structured data, question-led content and clear company information that AI search tools can extract and cite. Most clients see progress within 2 to 3 months and stronger results within 6 to 12 months.
| Who it is for | B2B companies in industrial and manufacturing, technology and SaaS, and professional services |
|---|---|
| Markets | Hong Kong, Singapore, Southeast Asia and international markets |
| Search engines | Google, Bing and Baidu |
| AI search tools covered | Google AI Overviews and AI Mode, ChatGPT, Gemini, Perplexity, Claude, Microsoft Copilot |
| Content languages | English, Mandarin, Bahasa, Thai and Italian |
| Typical timeline | Early progress in 2 to 3 months; stronger results in 6 to 12 months |
Built for B2B companies with a complex sale
Our SEO work is designed for businesses where buyers research carefully before they make contact, and where one qualified enquiry can be worth a long-term contract.
Industrial and manufacturing companies that need engineers, procurement teams and distributors to find their products and technical information.
Technology and SaaS businesses that need to be found for the problems their product solves, and to be described accurately by AI tools.
Professional services firms that win work on expertise and need that expertise visible in search and AI answers.
International brands entering Asian markets that need search visibility in new countries and languages.
Your buyers ask questions before they visit your website
A procurement manager comparing suppliers may ask ChatGPT for a shortlist, read a Google AI Overview, and only then click through to two or three websites.
If AI tools cannot read your site clearly, or find conflicting information about your company, you are left out of that shortlist before anyone reaches your contact page.
Traditional SEO still matters. AI assistants draw heavily on pages that already rank well and on sources they can verify. The work is to get both right at the same time.
Our SEO services
Answer engine optimisation (GEO and AEO)
Answer engine optimisation, also called generative engine optimisation (GEO), is the work of making your website easy for AI search tools to read, understand and cite accurately.
AI crawler access. We check that AI search crawlers can reach your site and that your content loads without depending on scripts they cannot run.
Structured data. Schema markup (code that labels your company, services, products and FAQs in a format machines read directly).
Question-led content. Pages that answer your buyers' real questions directly in the first sentences, so AI tools can extract a clear answer.
Consistent company facts. Your services, locations, industries and credentials stated clearly and identically across your website, LinkedIn, directories and listings.
Third-party presence. Accurate profiles on the directories, industry sites and review platforms AI assistants use as sources.
Expertise signals. Named authors, credentials and case studies that show real experience, which Google and AI tools use to judge trust.
Search engine optimisation
Keyword and buyer research. We identify the terms and questions your buyers use at each stage of their research, including technical and product-specific searches.
Technical SEO and site audits. Site speed, mobile performance, crawlability, indexing, site structure and Core Web Vitals (Google's page experience measures).
On-page optimisation. Page titles, meta descriptions, headings, URLs, internal links and image descriptions.
Content strategy and writing. Service pages, product pages and articles that answer what your buyers search for, including technical content written by team members with engineering backgrounds.
Link building and digital PR. Earning links and mentions from relevant, trusted websites through ethical outreach.
Multi-market SEO. Visibility on Google, Bing and Baidu, with content in the languages your markets use.
Visible on Google and in AI answers
ChatGPT, Gemini, Perplexity, Claude and Google AI Overviews each work differently, but they reward the same foundations: a site they can access, clear and consistent facts, content that answers questions directly, and credible outside sources that confirm what you say. We build those foundations once, then test how each assistant describes your business and adjust from what we find.
No agency can guarantee that an AI assistant will recommend a particular business. What we can do is remove the reasons it would leave you out or describe you inaccurately, and measure the change over time.
Brands we've worked with
Foundcoo has delivered B2B marketing, websites and integrations for Siemens, Dyson, VIA Technologies, Triflex, IFBOT, ADT Systems, DTC, Dynatronic, LHS Electronics, TMC Solutions, ETS Solutions, Ascendtech, Valvenex, EGN, Subdued and Nick Jonsson.
How we work
Reporting you can check
Each month we ask AI assistants the questions your buyers ask, in several phrasings, and record whether your company appears, how it is described, which competitors appear, and which sources are cited.
AI answers vary from one run to the next, so we track direction over several months rather than treating any single result as a ranking. This sits alongside standard SEO reporting: rankings, organic traffic, and the enquiries that come from search.
Why B2B companies choose Foundcoo
Start with a Free AI Search Readiness Check
What we review
Your website's SEO health
How clearly AI tools understand your business
Whether your content can be extracted for AI summaries and featured snippets
Before you invest more in SEO, find out how search engines and AI assistants currently read your website. Many B2B sites struggle because AI tools cannot clearly work out what the company does, who it serves or where it operates.
What you receive
A personalised visibility report
The top three issues limiting your AI search visibility
The fixes likely to have the most impact, in priority order
What happens next
You submit your website, we analyse it, and we send your report with recommendations. There is no obligation.
Frequently Asked Questions (FAQ)
-
Answer engine optimisation (AEO), also called generative engine optimisation (GEO), is the practice of making a website easy for AI search tools such as Google AI Overviews, ChatGPT and Perplexity to read, understand and cite. It relies on clear structure, structured data, direct answers to common questions, and consistent company information across the web.
-
Traditional SEO aims to rank your pages in search results. Answer engine optimisation aims to have your business described accurately and cited in AI-generated answers. The two overlap heavily, because AI tools rely on well-structured pages that already perform in search, so we deliver them together.
-
No. No one can guarantee what an AI assistant will say, and answers change from one query to the next. We improve the factors that make inclusion more likely and report what the assistants actually show each month.
-
Most clients see early progress in 2 to 3 months and stronger results in 6 to 12 months. Changes to structured data and page structure can affect featured snippets and AI Overviews sooner.
-
We focus on B2B companies, particularly industrial and manufacturing, technology and SaaS, and professional services. We tailor each strategy to the industry's buyers, search behaviour and competitors.
-
We work across Hong Kong, Singapore, Southeast Asia and international markets, covering Google, Bing and Baidu, and the main AI assistants.
-
Usually not. We work with your current website and fix what is holding it back. If the platform itself limits your visibility, we will explain why and help you plan the next step.
-
Yes, when it targets the searches your buyers make while they are evaluating suppliers. We focus on high-intent searches, pages that answer buyers' questions, and clear calls to action, and we report on enquiries from search, not only traffic.
-
We review your current search presence and business goals, then outline the SEO approach we would recommend and the service options that fit your budget and timeline.
-
Alongside SEO, Foundcoo provides website development, conversion rate optimisation, email marketing, social media management, Google Ads, Microsoft Ads, Yango Ads, social media advertising and AI-powered outbound lead generation.
Find out how AI search sees your business
Get a free AI Search Readiness Check and a clear list of what to fix first.