Where Marketing Meets Intelligence That Works

Foundcoo is a B2B and industrial digital marketing agency headquartered in Hong Kong, with a team based across Hong Kong, Thailand and Indonesia. Founded in 2018, we help industrial, manufacturing, technology and professional services companies across Southeast Asia, APAC and global markets turn marketing into pipeline. We do it by combining AI-powered tools with specialist B2B expertise.

Built for complex B2B sales

B2B buying doesn't follow a consumer funnel. Sales cycles are long, buyers are technical, several stakeholders are involved, and decisions often depend on specifications. Our team includes people with engineering backgrounds, so we can talk to engineers and procurement teams in their own language. We cover English, Italian, Bahasa Indonesia, Thai and Mandarin in-house.

What we do

• Search and AI visibility: SEO and answer-engine optimisation (AEO/GEO), so buyers find you on Google and in AI assistants like ChatGPT

• Lead generation: AI-powered outbound, LinkedIn strategy and email marketing

• Paid media: Google, Microsoft Advertising, LinkedIn, Meta, YouTube and Yango

• Revenue Operations: aligning marketing, sales and CRM so leads don't go to waste

• Web and ecommerce: website design, CRO, Shopify and BigCommerce builds, and marketplace advertising across Amazon, Lazada, Shopee and Tmall

Our own AI platform: Claryx

We built Claryx, our AI marketing intelligence platform, first to power our own client campaigns. It brings together search, analytics, social and competitor data, then uses AI to recommend the actions that improve performance. Clients get the platform alongside our team's strategy and execution.

Who we work with

We specialise in five sectors: Industrial & Manufacturing, Technology & SaaS, Professional Services, Ecommerce & DTC, and Membership Organisations. Clients have included Siemens, Dyson, IFBOT Technology, Triflex, LHS Electronics and Dynatronic.

How we work

We're a remote-first team, which lets us work close to clients across Southeast Asia rather than from a single office. Every engagement follows the same five stages: Audit → Strategy → Build → Launch & Optimise → Scale.

Leadership

Foundcoo is led by Mauro Berno, Founder and CEO. Mauro has an engineering background and long experience in industrial marketing. He is the author of Lead The Way and a member of the Italian Chamber of Commerce in Hong Kong and Macao.